Red Rooster: Craveware
Project Overview:
crave_ware is an innovative AI software program developed by whiteGREY that listens to and categorises hunger cues (aka tummy rumbles). This technology not only detects stomach rumblings but also places a customised meal order on behalf of the customer based on the intensity and duration of their tummy rumbles.
Key Features:
- AI-trained model using TensorFlow.js and CNN architecture
- React-based PWA for offline-first experience
- Bluetooth connectivity for seamless data transmission
Tech:
- TensorFlow.js: We used TensorFlow.js to train our AI model on tummy rumbles, enabling it to distinguish between hunger cues and other bodily noises.
- Convolutional Neural Network (CNN): Our AI model uses a CNN architecture to analyse audio data from the in-built microphone on the t-shirt. This allows us to extract meaningful features from the audio signals.
- React: We built a Progressive Web App (PWA) using React to provide a seamless, offline-first experience for users.
- Bluetooth: The t-shirt's microphone uses Bluetooth connectivity to transmit audio data to the user's device.
https://7news.com.au/best-picks/red-rooster-is-using-ai-to-read-your-stomach-rumbles-and-order-a-chicken-meal-for-you-using-craveware-c-13830327
https://www.creativeboom.com/inspiration/red-rooster-creates-first-wearable-tech-to-satisfy-chicken-cravings/
https://campaignbrief.com/red-rooster-creates-first-ai-powered-wearable-tech-to-satisfy-chicken-cravings-via-whitegrey/
https://www.lovethework.com/work-awards/entries/craveware-716343
https://www.mi-3.com.au/04-03-2024/cluck-duck-red-roosters-ai-powered-craveware-hears-your-stomach-rumble-and-sends-you
https://www.creativeboom.com/inspiration/red-rooster-creates-first-wearable-tech-to-satisfy-chicken-cravings/
https://campaignbrief.com/red-rooster-creates-first-ai-powered-wearable-tech-to-satisfy-chicken-cravings-via-whitegrey/
https://www.lovethework.com/work-awards/entries/craveware-716343
https://www.mi-3.com.au/04-03-2024/cluck-duck-red-roosters-ai-powered-craveware-hears-your-stomach-rumble-and-sends-you